Appropriate natural (unpaid) SEO is a reliable method to get visibility through search engine point of view... But, take note the keyword “proper.” unluckily some unscrupulous service providers do not take heed of proper SEO techniques.
They use techniques that abuse search engine algorithms to essentially “cheat” their technique to the top. Such methods are called black hats, and they are the bane of search engines. Websites caught using black hat techniques are penalized or even banned by search engines.
If you want your website to be on top of search engine result page (SERP), ban these shady black hats when optimizing your website.
* Unrelated keywords
To get high rankings for every keyword, some people include lots of keywords or phrases in their text even if they are not related or...